As always in times of recession, people start to question their own spending and look for ways to plan and stick to budgets. As our company was bracing itself for a tough year we have instead seen a growth in people taking a wellbeing holiday – definitely something we didn’t predict.
What has brought about this development?...well it has become apparent to us that our clients are looking for some serious stress relief not just with a flop in the sun with a couple of massages type of way, but a serious wellness programme that will rejuvenate and give them energy and good health. This is particularly important in times like these, where we all have to work extra hard and keep ourselves in the best condition to keep at the top of our game! People seem to want to take care of themselves more in this environment – maybe they need to work harder or deal with additional stress so they want to be armed with tools that will help them through these difficult times. That’s where a wellness holiday is seen as a genuine investment rather than an indulgence.
We have seen a general increase of demand to destination spas as they provide a one stop shop to address people’s concerns in the current environment. Stress relief, healthy eating, exercise, and education so people can bring back what they have learned and apply it to their lifestyles. From an economic point of view they are also desirable, not because they are cheap but because all is paid for up front and there are no huge check out bills as treatments, meals and activities are part of the package. Our clients like this certainty to their budgets and now is a good time to get a good deal!
The BBC News channel also found this subject interesting and put together a small programme where we were interviewed for our opinion. Take a look >bbc news interview
Stella
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